5 thoughts on “Do you think the catering industry should use WeChat friends circle to advertise?”

  1. Through the display of the circle of friends, let customers understand the restaurant's special dishes, employee services, restaurant activities, and catering atmosphere, instead of discounting and gift information to bomb the circle of friends every day. If you want others to know how good your dishes are, then you need to know what the customer thinks is good. For catering, it is the best and most trusted thing to ensure the safety of food. This is a part of trust. Through the circle of friends, the restaurant must establish this trust and pass it on to customers. After the consumer see the circle of friends, the first feeling is that this restaurant is trustworthy.

  2. There must be someone in the circle of friends, and some people will publish it specifically. When a customer interacts, someone must answer it in time. This must be responsible for this. If you do n’t interact with customers in time, as long as you have such an experience, the customer will disappoint the restaurant. He has made 100 marketing before, and it will not be able to make this mistake and the disappointment brought to the customer. Therefore, WeChat must have someone to maintain, and this marketing cost cannot be saved.

  3. Community marketing, dragging all diners into the WeChat group of restaurants may be added to dozens of groups. At this time, there are professional community marketing software. If necessary, you can use it. You can manage several groups at the same time. Since it is the community of catering, it must interact in the group with topics related to eating. To maintain the activity of the community. Send a red envelope, send consumer vouchers, etc.

  4. Many restaurants are very concerned about the decoration design, light color schemes, and dishes in the store. They often design a lot of small details in the store. I hope that there is a point that triggers the urge to trigger customers to take pictures. Send photos in the circle of friends and bring new ones to the restaurant. customer. The restaurant can induce consumers to actively share, and then tap a differentiated entry point according to the brand positioning of the restaurant, and make reasonable scenes to form a strong relationship between consumers to share with consumption.

  5. Learn to analyze the accurate requirements of customers, rather than simply judgment. The circle of friends in the restaurant must dig out the accurate needs of customers, instead of thinking about it from the perspective of the customer. Meeting the needs and experience of customers can be met and surprises. In addition, the restaurant needs to locate a number of core customers for young groups and let them take the initiative to forward it with the restaurant.

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