March 16, 2007
Christmas for Fish Restaurants
This was too interesting to miss. Lent is Big Business for Seafood Chains. I thought this was fascinating:
At Long John Silver's, many of its more than 1,100 domestic restaurants ring up nearly a third of yearlong sales during Lent, a company executive said."It's for us what the Christmas season is for a clothing retailer," said Steve Provost, chief marketing officer for the chain, a subsidiary of Louisville-based Yum Brands Inc., whose brands also include KFC, Taco Bell, Pizza Hut and A&W All-American Food Restaurants.
The whole article is pretty interesting - and it makes quite a witness during this time of year. Millions of Catholics giving up meat for love of God.
God bless,
Jay
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